Tender Details

Country: Pakistan
Summary: Developing a Behaviorally-Informed Communication Campaign for Tax Awareness in Kp Province
PKT Ref No: 115361923
Deadline: 10 Mar 2025
Financier: World Bank (WB)
Purchaser Ownership: Government
Tender Value: Refer Document
Notice Type: Tender
Document Ref. No.: 0002014373
Purchaser's Detail:
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Description:
The World Bank is supporting the development of a behaviorally-informed,multi-faceted communication campaign with the Khyber Pakhtunkhwa RevenueAuthority (KPRA) and the Excise, Taxation & Narcotics Control Department(ETNCD) of the Government of KP -to increase property and sales tax awarenessand compliance in the Khyber Pakhtunkhwa (KP) province of Pakistan. Domestic revenue mobilization is a significant challenge inPakistan, particularly in the KP province, where Own Source Revenue (OSR)remains low. Increasing compliance with property and sales taxes is essential forimproving fiscal space and reducing dependence on federal transfers. However,tax compliance in KP faces several barriers, including limited awareness andknowledge on how to report tax obligations, complex tax structures, mistrust inauthorities, and inequitable information access, particularly for women. Addressingthese challenges requires innovative communication strategies informed bybehavioral science (henceforth, behaviorally-informed strategies) to raiseawareness, enhance taxpayer engagement, and foster compliance. Property and sales tax in KP are levied by the ETNCD andKPRA, respectively, and each revenue authority is responsible for facilitating,promoting and enforcing tax compliance for each. The Khyber Pakhtunkhwa RevenueAuthority (KPRA) levies sales taxes on services (officially, general sales taxon services or GSTS) and has an active Communication and Public Relations (PR)team that employs diverse platforms, including print, electronic, and socialmedia, to connect with taxpayers and the public. Businesses are required to chargeand remit sales tax from business-to-business and business -to-consumertransactions involving the sale and purchase of services (sales tax on goods ismanaged at the federal level). Businesses are responsible for reporting andremitting taxes received by other businesses and end consumers to the KPRA. Asa result, businesses are KPRA's primary target group, yet consumers ca...
Documents:

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Developing a Behaviorally-Informed Communication Campaign for Tax Awareness in Kp Province - Pakistan Tender

The WORLD BANK(WB), a Government sector organization in Pakistan, has announced a new tender for Developing a Behaviorally-Informed Communication Campaign for Tax Awareness in Kp Province. This tender is published on PakistanTenders under PKT Ref No: 115361923 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2025-03-10.

The estimated tender value is Refer Document, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.